Bryan McGriff

Bryan McGriff

Operations

Purpose: To operationalize the work of being a Place for those called by the responsibility and transformative potential of these times.

  • External Communications

    Purpose:

    Purpose-aligned, compelling communications for reach and impact

    Domains:

    • Mailchimp account
    • www.whidbeyinstitute.org
    • Facebook
    • Instag
    • LinkedIn

    Accountabilities:

    • Procuring photos for social media and communications needs
    • Producing and distributing newsletters and mailings
    • Designing graphics
    • Producing printed material
    • Storing archival material related to communications
    • Sharing press releases and announcements to local media
    • Updating content of onsite kiosks
    • Providing material for onsite information racks to @Office Admin
    • Marketing events
    • Administering social media accounts and coaching @Operations role holders to be successful
    • Updating and maintaining website and blog
    • Working with external web development contractor to address website issues and to improve website usability
    • Training other roles to update specific, role-related aspects of website as needed
    • Defining and updating social media policy and/or guidelines
    • Defining and updating communications style guides
    • Researching and reporting on key projects, programs, and relationships
    • Selecting and adopting communications tools, platforms, and channels
    • Designing communications calendar in collaboration with other roles
    • Posting social media content
    • Creating social media guidelines for other roles
    • Arranging for one or two staff members to proofread newsletters and other important communications.

  • Info provider

    Purpose:

    Ensuring inquiries are answered by the appropriate role

    Accountabilities:

    • Responding to messages received at the info@whidbeyinstitute.org email address, or forwarding them to relevant role
    • Responding to voicemails left on the main telephone line, or forwarding them to relevant role

  • Onsite Videography & Photography

    Purpose:

    Unspecified

    Accountabilities:

    • Photographing people, site, and events
    • Recording and editing audio and video for special events
    • Sharing photos and/or videos as appropriate

  • Registrar

    Purpose:

    Successfully hosting registration for applicable programs

    Accountabilities:

    • Providing registration reports to program leaders
    • Stewarding registrant experiences
    • Sending welcome emails to registrants
    • Assigning lodging
    • Recording offline registration payments
    • Handling overdue payment for registrations
    • Alerting @Bookkeeper and @Database Adminstrator roles when registration is complete and ready for financial close
    • Alerting @Hosting & Logistics when nametag printing and stuffing will be needed, with adequate lead time

  • Registration Builder

    Purpose:

    To provide accurate and appealing program registration forms

    Domains:

    • Retreat Guru

    Accountabilities:

    • Building registration forms
    • Uploading content from Program Information Form to web events platform
    • Maintaining Program Information Form
    • Serving as primary contact with registration platform
    • Training other staff as needed in use of registration platform

  • Tech Admin Two

    Purpose:

    Maintaining specific technology and systems to meet staff and guest needs

    Accountabilities:

    • Maintaining primary voicemail account.
    • Supporting the adding and maintaining Google users, calendars, groups, group membership
    • Researching and implementing technology improvements to meet team and participant needs

Fundraising

Purpose: Developing relationships with and creating opportunities for people and organizations to be inspired to contribute financial resources

  • Fundraising Writer

    Purpose:

    Creating compelling written and graphic materials for fundraising

    Accountabilities:

    • Writing language for grant applications when prompted by @Foundation Fundraiser
    • Writing appeal letters when prompted by @Giving Programs
    • Writing fundraising event invitations when prompted by @Giving Programs
    • Writing on-line fundraising appeal messaging when prompted by @Giving Programs
    • Writing thank you letters when prompted by @Giving Programs or @Donation Caretaker
    • Producing annual reports
    • Producing fundraising collateral as needed
    • Outsourcing print jobs as appropriate
    • Following brand guidelines established by @External Communications to ensure fundraising collateral follows brand guidelines and complements organization-wide communications content, look, and feel.

Gala Event

Purpose: To design and implement a celebratory Gala event that engages our donors

  • Gala Communications Coordinator

    Purpose:

    To coordinate and create messaging for the Gala (registration page, emails, print invitations)

    To ensure printed matter and graphic elements for Gala are on-theme, beautiful, and engaging

    Accountabilities: