Build the "pull" to grow thought leadership and build revenue

  • Public Web Site

  • Responding to undifferentiated inbound inquires

  • Redirecting inbound contacts to appropriate community channels or roles

  • Adding inbound inquiry contact details to CRM system

  • Communicating through all possible communication channels (e.g. social media, webinars, newsletter, blog, website) to inform the target markets about encode.org's thought leadership

  • Selecting and administrating an effective inbound CRM system

  • Collecting feedback and input from the communication channels and forwarding the information to relevant roles

  • Creating events and content that will draw new interest in encode.org

  • Evaluating, selecting and coordinating logistics for external speaking engagements

  • Supporting and helping website customers with issues and problems experienced purchasing online products

  • Developing, maintaining and deploying public website infrastructure, design and content

  • Creating and maintaining slide decks