Purpose:

Inspiring architectural visuals

  • General Company Circle

    Purpose:

    Inspiring architectural visuals

    Accountabilities:

    • Creating and updating financial projection for the coming year and informing Board Circle if the resulting revenue differs more than 10% from the planned quarterly revenue

    • Maintaining a culture for a working environment that is both healthy for the people and ensures the sustainable development of the company

Purpose:

Inspiring architectural visuals

  • Circle Lead

    Purpose:

    Inspiring architectural visuals

    Accountabilities:

    • There are no accountabilities defined for this role.
  • Facilitator

    Purpose:

    Circle governance and operational practices aligned with the Constitution.

    Accountabilities:

    • Intervening in meetings on un-holacratic behavior and personal criticism

    • Facilitating the Circle’s regular Tactical Meetings

    • Facilitating the Circle’s Governance Process

    • Triggering new elections for the Circle’s elected Roles after each election term expires

    • Auditing a Sub-Circle’s meetings and records on request and declaring a Process Breakdown if one is discovered

  • Marketing

    Purpose:

    Creating an overarching and attractive brand image representing Nightnurse Images

    Domains:

    • Website

    Accountabilities:

    • Marketing Nightnurse Images products and services.

    • Taking additional marketing measures on request to improve short-time revenue

    • Training new hires according to their contracts to fill foreseen role(s)

Purpose:

Creating an overarching and attractive brand image representing Nightnurse Images

  • Advertising

    Purpose:

    The maximum impact of paid reach

    Accountabilities:

    • Creating and maintaining online and offline marketing campaigns

    • Tracking return on ad spend (ROAS)

    • Creating and maintaining landing pages on our website for online advertising campaigns

    • Creating, maintaining, and optimizing (SEO) our Search Engine Marketing (SEM) and Search Engine Advertising (SEA)

  • Blog Keeper

    Purpose:

    Blog awesomeness guaranteed

    Domains:

    • Blog

    Accountabilities:

    • Coordinating timing and content of blog contributions

    • Requesting content from contributors

    • Checking for spelling, general alignment, appearance, style

    • Selecting content for publication

    • Giving feedback to contributors if their content can be improved

  • Circle Lead

    Purpose:

    Creating an overarching and attractive brand image representing Nightnurse Images

    Accountabilities:

    • There are no accountabilities defined for this role.
  • Content Creation

    Purpose:

    Great stories told to the world about our work and us

    Accountabilities:

    • Creating content for Marketing

  • Creative Portfolio Manager

    Purpose:

    Best works presentation online

    Accountabilities:

    • Adding new projects to the "Portfolio" section on our website

    • Adding new clients to the "Reference" section on our website

    • Exchanging or removing portfolio related content on our website

    • Maintaining our online portfolios platforms

    • Integrating portfolio related inputs and suggestions from the Crafting Lab

  • Event Manager

    Purpose:

    Events to impress client and represent Nightnurse Images

    Accountabilities:

    • Managing events with external invitees

    • Creating and implementing event plans and concepts

    • Collecting and creating an event guest list with contact information on all invitees

    • Inviting relevant media connections

    • Coordinating expenses

    • Organizing our yearly summer party

    • Evaluating event suggestions

  • Marketing Data Analyst

    Purpose:

    Data-driven Marketing & Sales

    Accountabilities:

    • Evaluating and supplying business data for insight driven decision making.

    • Providing accurate and up-to-date contact data for reaching out to customers

    • Maintaining groups of contacts for various kinds of marketing

    • Making sure that the request from customers to unsubscribe from our communication is respected

  • Media Relations

    Purpose:

    Big media buzz for Nightnurse Images

    Accountabilities:

    • Being the point of contact for all press inquiries

    • Writing press releases

    • Sending press relevant materials to news outlets and media distributors

    • Maintaining lists of relevant news outlets, media distributors and industry-relevant press release channels

    • Pitching press release content to relevant news outlets and media distributors before the press release

    • Updating the press kit

  • Networker

    Purpose:

    Networking for client acquisition and brand representation

    Accountabilities:

    • Getting in touch with potential customers at social events

    • Qualifying lead by following up on contacts established during events

    • Handing off the qualified lead to Sales Force

    • Creating lists with appropriate contacts for events

    • Maintaining relationships with non-clients

  • Outreach Image Tracker

    Purpose:

    Correct publication of our images

    Accountabilities:

    • Tracking publishability of our images and updating the status in Vertec

    • Tracking copyrights of published images and reminding the publishers to add copyrights in advance or afterwards if missing

    • Creating a monthly collection of the newest publishable images for the Social Media Manager and Creative Portfolio Manager

    • Answering external requests on publishing our images (requests on copyrights, high res file requests,...)

  • Sales Force

    Purpose:

    All leads nurtured and turned into customers

    Accountabilities:

    • Creating a first direct contact with potential clients and reaching out to high-potential leads to personally present our products and services.

    • Engaging with potential new customers to find out exactly what they want.

    • Showing potential customers how we could meet or exceed their expectations.

    • Handing off new customers to General Company Circle for the contract once they have decided to place an order.

    • Building relationships from opportunities

    • Engaging with contact base by sharing news and information

  • Social Media Manager

    for Support

    Purpose:

    Highly engaging social media with unlimited reach

    Accountabilities:

    • Interacting with the audience on our social media channels

    • Maintaining our social media channels

Purpose:

Clear, healthy and lasting partnerships

  • Internal Events

    Purpose:

    Events to promote a happy and motivated team

    Accountabilities:

    • Organizing and scheduling team events, including catering

    • Clarifiying with the Project Coordinator about the workload of the team for optimal event dates

    • Informing the team in advance about the team events

    • Organizing annual participation at the soccer tournament