Mette Maj Arnung

Creating and updating financial projection for the coming year and informing Board Circle if the resulting revenue differs more than 10% from the planned quarterly revenue

Maintaining a culture for a working environment that is both healthy for the people and ensures the sustainable development of the company

Intervening in meetings on un-holacratic behavior and personal criticism

Facilitating the Circle’s regular Tactical Meetings

Facilitating the Circle’s Governance Process

Triggering new elections for the Circle’s elected Roles after each election term expires

Auditing a Sub-Circle’s meetings and records on request and declaring a Process Breakdown if one is discovered

Website

Marketing Nightnurse Images products and services.

Taking additional marketing measures on request to improve short-time revenue

Training new hires according to their contracts to fill foreseen role(s)

Creating and maintaining online and offline marketing campaigns

Tracking return on ad spend (ROAS)

Creating and maintaining landing pages on our website for online advertising campaigns

Creating, maintaining, and optimizing (SEO) our Search Engine Marketing (SEM) and Search Engine Advertising (SEA)

Blog

Coordinating timing and content of blog contributions

Requesting content from contributors

Checking for spelling, general alignment, appearance, style

Selecting content for publication

Giving feedback to contributors if their content can be improved

Creating content for Marketing

Adding new projects to the "Portfolio" section on our website

Adding new clients to the "Reference" section on our website

Exchanging or removing portfolio related content on our website

Maintaining our online portfolios platforms

Integrating portfolio related inputs and suggestions from the Crafting Lab

Managing events with external invitees

Creating and implementing event plans and concepts

Collecting and creating an event guest list with contact information on all invitees

Inviting relevant media connections

Coordinating expenses

Organizing our yearly summer party

Evaluating event suggestions

Evaluating and supplying business data for insight driven decision making.

Providing accurate and up-to-date contact data for reaching out to customers

Maintaining groups of contacts for various kinds of marketing

Making sure that the request from customers to unsubscribe from our communication is respected

Being the point of contact for all press inquiries

Writing press releases

Sending press relevant materials to news outlets and media distributors

Maintaining lists of relevant news outlets, media distributors and industry-relevant press release channels

Pitching press release content to relevant news outlets and media distributors before the press release

Updating the press kit

Getting in touch with potential customers at social events

Qualifying lead by following up on contacts established during events

Handing off the qualified lead to Sales Force

Creating lists with appropriate contacts for events

Maintaining relationships with non-clients

Tracking publishability of our images and updating the status in Vertec

Tracking copyrights of published images and reminding the publishers to add copyrights in advance or afterwards if missing

Creating a monthly collection of the newest publishable images for the Social Media Manager and Creative Portfolio Manager

Answering external requests on publishing our images (requests on copyrights, high res file requests,...)

Creating a first direct contact with potential clients and reaching out to high-potential leads to personally present our products and services.

Engaging with potential new customers to find out exactly what they want.

Showing potential customers how we could meet or exceed their expectations.

Handing off new customers to General Company Circle for the contract once they have decided to place an order.

Building relationships from opportunities

Engaging with contact base by sharing news and information

Interacting with the audience on our social media channels

Maintaining our social media channels

Organizing and scheduling team events, including catering

Clarifiying with the Project Coordinator about the workload of the team for optimal event dates

Informing the team in advance about the team events

Organizing annual participation at the soccer tournament